September 25, 2020

12 Ways to Generate Massive Views With Your Video Marketing Platform

In 2019, video content made up 80% of web traffic across the globe. Forbes found that 90% of customers claim video content helps them make buying decisions, and 64% of customers say that seeing a […]

September 23, 2020

10 Marketing Tips for “Boring” Brands

Here’s the truth: there is no such thing as a boring brand. Really.  But, we’ll be honest, there are dull and ineffective marketing strategies that can drag down a brand in ways that make it […]

September 21, 2020

18 Strategies to Boost your Product Launch Marketing Strategy

Successfully managing a new product launch is no easy feat. With all the work that goes into research, development, testing, and manufacturing, it’s understandable why marketing often gets considered last.  But regardless of how innovative […]

September 18, 2020

10 Ways to Handle a PR Crisis

A PR crisis can happen to any business. It’s prudent to assume that eventually, your company will face a situation that requires special attention.  Being prepared is always the best defense. Here are the 10 […]

September 16, 2020

Micro-Influencer Marketing: 4 Tech Brands With Successful Partnerships

A micro influencer is as real as it gets. With a relatively small following, micro-influencers are able to engage with their fans in real time. There is no social media manager or middle man at play here. Let’s take a look at five tech brands that have successfully partnered with micro-influencers.

September 14, 2020

10 KPIs Every Startup CMO Should Be Tracking

The CMO is a chief factor in any startup’s success. Not only is the position of CMO integral to a startup’s progress and profit, an effective chief marketing officer must be skilled at efficiently overseeing […]

September 9, 2020

21 Proven Ways to Retarget Your Ideal Customers

Today’s buyer is highly discerning, and we all know that website visits don’t always end in purchases. 97% of people visiting a site for the first time will leave without buying anything. This is where retargeting comes in.

September 4, 2020

8 Ways CMOs Can Improve Their Tech Skills

Technology and marketing are more intertwined than ever before. CRM software, social media, and device-level data usage have transformed the ways we engage with brands. As a result, the role of the CMO is rapidly […]

September 25, 2020

12 Ways to Generate Massive Views With Your Video Marketing Platform

In 2019, video content made up 80% of web traffic across the globe. Forbes found that 90% of customers claim video content helps them make buying decisions, and 64% of customers say that seeing a […]

September 23, 2020

10 Marketing Tips for “Boring” Brands

Here’s the truth: there is no such thing as a boring brand. Really.  But, we’ll be honest, there are dull and ineffective marketing strategies that can drag down a brand in ways that make it […]

September 21, 2020

18 Strategies to Boost your Product Launch Marketing Strategy

Successfully managing a new product launch is no easy feat. With all the work that goes into research, development, testing, and manufacturing, it’s understandable why marketing often gets considered last.  But regardless of how innovative […]

September 18, 2020

10 Ways to Handle a PR Crisis

A PR crisis can happen to any business. It’s prudent to assume that eventually, your company will face a situation that requires special attention.  Being prepared is always the best defense. Here are the 10 […]

September 16, 2020

Micro-Influencer Marketing: 4 Tech Brands With Successful Partnerships

A micro influencer is as real as it gets. With a relatively small following, micro-influencers are able to engage with their fans in real time. There is no social media manager or middle man at play here. Let’s take a look at five tech brands that have successfully partnered with micro-influencers.

September 14, 2020

10 KPIs Every Startup CMO Should Be Tracking

The CMO is a chief factor in any startup’s success. Not only is the position of CMO integral to a startup’s progress and profit, an effective chief marketing officer must be skilled at efficiently overseeing […]

September 9, 2020

21 Proven Ways to Retarget Your Ideal Customers

Today’s buyer is highly discerning, and we all know that website visits don’t always end in purchases. 97% of people visiting a site for the first time will leave without buying anything. This is where retargeting comes in.

September 4, 2020

8 Ways CMOs Can Improve Their Tech Skills

Technology and marketing are more intertwined than ever before. CRM software, social media, and device-level data usage have transformed the ways we engage with brands. As a result, the role of the CMO is rapidly […]

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