Category: Influencer Marketing

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Feb 15, 2023
Influencer Marketing

B2B Influencer Marketing: An Ultimate Guide (+Plus Case Studies)

In today’s digital marketing landscape, consumers and businesses alike are assigning more and more power to a source they trust: the influencer.

Feb 8, 2023
Influencer Marketing, Social Media Marketing

The Ultimate Guide to Social Media Platforms for B2B Influencer Marketing

In this article, we'll explore the main influencer platforms, their key demographics, what content performs well on each platform, and how to find the right influencer for your campaign.

Feb 2, 2023
Influencer Marketing

Too Niche for B2B Influencer Marketing? Think Again (+ a case study!)

Dec 8, 2022
Influencer Marketing

Is B2B Influencer Marketing Worth the Money? Everything You Need to Know About IM Strategies in 2023

Nov 15, 2022
Influencer Marketing

B2B Influencer Marketing Trends for 2023

With 2022 ushering in the massive adoption of influencer marketing in the B2B space, 2023 is expected to offer some interesting opportunities for brands willing to take the leap into B2B influencer marketing.

Nov 7, 2022
Influencer Marketing

The Rise of B2B Influencer Marketing

Influencer marketing has been taking the B2B world by storm as one of the many adoptions migrating from the B2C space. Let's dive into the rise of B2B influencer marketing.

Mar 2, 2022
Influencer Marketing, Public Relations

Public Relations for B2B Tech Companies: In-house or Outsource?

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