What we really need is a mindset shift that will make us relevant to today’s consumers, a mindset shift from “telling & selling” to building relationships."
Jim Stengel, Former Global Marketing Officer, Procter and Gamble
What we really need is a mindset shift that will make us relevant to today’s consumers, a mindset shift from “telling & selling” to building relationships."
Jim Stengel, Former Global Marketing Officer, Procter and Gamble
In the end, a business is composed of nothing but relationships — relationships between stakeholders, employees, prospects, customers, analysts, and the media.
And it’s how well these relationships are understood, nurtured, monitored, measured, managed, and monetized that determines a business’s success.
That’s where we come in.
We know that succeeding in the digital age takes more than just technical expertise and creative skill. It takes a keen understanding of the modern b2b buyer, the digital landscape, and a savvy mix of marketing and PR.
Whether it’s strategically positioning a life sciences client in the marketplace to acquire more companies or helping MaryKay leverage social media for investor relations or helping Cox Communications attract small business customers; we’re always exploring a new edge and pushing the envelope.
Our clients are talked-about, tweeted-about, followed, and preferred over their competitors. Most importantly, we drive business results.
And we’ve done it all with a laser focus on using relationships to drive results.
It’s not magic…but it’s close. It’s zen. And, we’d love to help you.
WE ARE
OG
We were born digital. The Zen of Social Media Marketing was one of the first books on the subject...the best-seller is now in its 4th edition.
GLOBAL
Dallas, Miami, Dubai, Mexico...Hola! We serve brands around the world.
FOUNDER & CEO LED
Our leadership works in the trenches.
WALKING THE TALK
We’re regular voices & influencers on the circuit. Inc, Forbes, AdAge, Fox Business, MSNBC...
RELATIONSHIPS FIRST
We treat others how we wish to be treated.
ROI DRIVEN
We measure what matters.
Shama Hyder has built her business from a scrappy startup to an industry-leading agency, distinguished herself as an international marketing luminary, delivered keynotes to packed houses in more than 20 countries, and written a couple of bestselling books while she was at it. But it’s her nose for innovation that makes her the figure that CMOs seek out in droves to build their brand’s reputation, increase their market share, and deliver bottom-line results.
As the acclaimed author of The Zen of Social Media Marketing, now in its 4th edition and Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age, Shama has behind the growth of many of the most recognized brands.
As a result of her success, Shama has been the recipient of numerous awards, including the prestigious Technology Titan Emerging Company CEO award. She was named one of the “Top 25 Entrepreneurs under 25” by Business Week in 2009, one of the “Top 30 Under 30” Entrepreneurs in America by Inc. Magazine, and to the Forbes “30 Under 30” list of movers and shakers.
LinkedIn has named Shama as one of their “Top Voices” in Marketing & Social Media for four years running. Her online videos were awarded the “Hermes Gold award for Educational Programming in Electronic Media,” and most recently, she was honored with the “Global Empowerment award for Marketing and Technology” by Anokhi Media.
Buyer-Centric
Because by placing the modern b2b buyer at the center of all strategy and execution, everyone wins.
Opportunity-Oriented
Because you need to be where intent, audience and conversation intersect.
Leadership-Driven
Because solid thought leadership enables you to be a trusted voice in the marketplace.
Differentiation-Obsessed
Because what makes you different is what makes your competition irrelevant.
LET'S TALK SHOP
Fill out my online form.