Category: Public Relations

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everthing to know about leveraging pr for b2b marketing
  • Public Relations

What Every B2B Marketer Needs to Know About PR

Companies holding back on PR initiatives miss a wealth of opportunities. Want to break the cycle of ineffective B2B marketing strategies? Here’s everything you need to know about PR for B2B companies.
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14 pr trends shaping 2023
  • Public Relations

The Future of Public Relations: 14 PR Trends for 2023

After 2020’s massive shake-up, followed by a still-unpredictable and capricious 2021 and a looming recession in 2022, PR pros across all industries have had to adapt, evolve, and pivot to get their client brands in the spotlight. Here are the Zen Media team’s predictions for the PR trends we’ll see this coming year. 
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women owned pr agency
  • Public Relations

What It’s Like To Be a Woman-Owned PR Agency

Discover how Shama broke through the industry with her woman-owned PR agency. Zen Media even has a female-dominated team, an unintentional “happy little accident,” as Bob Ross would say.
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media training tips to nail your interview
  • Public Relations

11 Media Training Best Practices

You're ready to talk to that reporter and give the world your expert opinion. But wait! Have you taken any media training courses? Whether it's news, social media, or live streaming, a lot goes into making an appearance that makes you look good. 
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