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business transformation with data
  • Digital Marketing

How Data Investment Accelerates Business Transformation

It might not seem like much, but data can provide maximum ROI and add to your bottom line when used to its full advantage. Many businesses use data to better understand their customers’ frustrations and unmet needs so they can reinvent products and services and personalize their advertising and marketing.
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everthing to know about leveraging pr for b2b marketing
  • Public Relations

What Every B2B Marketer Needs to Know About PR

Companies holding back on PR initiatives miss a wealth of opportunities. Want to break the cycle of ineffective B2B marketing strategies? Here’s everything you need to know about PR for B2B companies.
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