B2C Content Marketing: A Definitive Guide and Case Studies

October 22, 2019

B2C content marketing: the term encompasses so many different formats, strategies, tools, and delivery methods that it’s easy to just bury your head in the sand and stick to nothing but churning out blog posts. […]

#BeingSeen: How We Successfully Drove Sales of Luxury Brand Eyewear at a Price-Conscious Retail Outlet With a Campaign Celebrating Individuality, Diversity, and Authenticity

October 4, 2019

When we were approached by the forward-thinking brand Nouveau Eyewear to market a new line of designer frames, we knew we’d need to create a campaign that embodied those words—a campaign that suited the rebel spirit of True Religion, Nouveau’s brand partner.

What is Digital PR: A Definitive Guide

September 26, 2019

When you think of PR, maybe you think of: Press releases sent out on PR Newswire…

Zen Media Meets Gary Vee: Overlapping Insights for Building Your Brand

September 6, 2019

At the recent Chase for Business National Conference in Columbus, Ohio, Zen Media’s own Francisco Martinez, VP of Social Media and Influencer Marketing, was honored to be included on the speaking roster with digital marketing […]

3 Truths for Launching a Successful Experiential Marketing Campaign

September 4, 2019

Whether you’re just beginning to explore experiential marketing, or you’ve already done a few experiential campaigns, there are certain truths—and myths—that nobody explains to you. Until now, at least! Experiential marketing can be a challenging […]

13 Pro Tips for Landing Your First Digital Marketing Job

August 12, 2019

If there’s one question that Zen’s founder and CEO, Shama Hyder, gets asked over and over, it’s this one: “How do I get my first job in marketing?” (In fact, she gets asked so often […]

How to Bring Consumers Happily Home to Your Brand: An Illustrated Journey

August 5, 2019

Savvy brands know that consumers can no longer be “sold to.” The seller-buyer relationship has evolved from what once a simple transactional exchange to a complex purchase journey beset with twists and turns, hidden gaps, […]

101 Ways to Market Your Business – Both Online and Offline

July 26, 2019

With the average consumer coming into contact with more than 1,500 marketing messages every day, it’s not enough to run a Facebook ad and hope potential customers see it. If you want to become a […]

How LinkedIn’s Latest Update Is Leveling the Playing Field for B2B

July 10, 2019

Since being redesigned and relaunched in 2018, LinkedIn Pages have become one of the most effective elements of the social media platform. As of 2019, there are 34 million Pages, which are like profile pages […]

Zen Resources for the Eager to Learn

May 23, 2019

Wouldn’t it be nice if there was a single place where you could find all the best practices to power your marketing strategy and grow your brand? We’ve got you covered.


Receive all of this for FREE! Get actionable ideas that you can implement today to reach new audiences, showcase your brand’s expertise, retain clients, and boost overall sales.

Take 5 with Shama Every Week for the BEST Content in Marketing, Technology, and PR

You are in great company! Over 600,000 business leaders around the world get our content. You will automatically receive our most popular content and access to exclusive material before anyone else!

    PR And Marketing

    See what they say