Blog

7 Snapchat Marketing Tips That Won’t Disappear After 10 Seconds

January 25, 2017

In the world of social media, Snapchat marketing may not garner as much attention as Facebook and Twitter. But with over 10 million video views per day, the importance of this unique sharing app to […]

5 Tips for Writing Enthralling Long-Form Content

When blogging first made the jump from a way to share your personal thoughts with an anonymous, internet audience to a bona fide digital marketing tool, the overriding strategy was: shorter is better. Since then, […]

Data-Driven Marketing Is Vital for 2017: How To Make It Your Strategy

The idea behind customer data-driven marketing isn’t complicated. You collect customer data and then use it to guide your marketing efforts in a more effective direction. While the idea is simple, the actual practice is […]

15 Foolproof Ideas for B2B Blog Posts

B2B blogs can be a challenge for even the most experienced content marketer. There’s the issue of tone, for example. You have to maintain one that’s professional, yet still readable and friendly. That can be […]

12 Must-Have Social Media Skills for Every Digital Marketer

December 21, 2016

Every digital marketer knows how to post a Facebook update, filter an Instagram photo, and tweet an image. Most digital marketers know how to use a platform’s analytics to gauge the success of their content. […]

11 Hot Headline Tricks You Can Steal from the Pros

December 7, 2016

The single most important part of your blog post, article, or white paper is the headline. It’s what sells the entire piece and entices the reader to click over and read it. Or download it. […]

16 Tips to Help You CRUSH It on Pinterest Before Your Competitor Does

December 1, 2016

Unless you’ve been living under a rock, you’ve doubtless heard about Pinterest. The image-rich social media site is booming, with over 54 million new pins each day. The sales impact is staggering – 93 percent […]

3 Reasons Why Video is Vital to Your Marketing Strategy

November 23, 2016

Humans are emotional, story-driven individuals that love to be emotionally stimulated. Laughter, excitement, and curiosity are all evoked from movies, commercials, short films, and even the tried-and-true cat video. It’s clear to see we all […]

60 Most Commonly Asked Questions About Digital Marketing – Answered!

November 18, 2016

Here at Zen Media, we often get questions from businesses about online marketing, and we do our utmost to answer every one. But it occurred to us recently that it might be helpful for us […]

Video and Social Media Marketing: Which Platform Will Boost Your Brand?

November 16, 2016

I’m sure you’ve noticed it yourself. Given the choice between watching a quick video online, or reading a long swath of content, which would you choose? If you’re like 59% of the senior executives interviewed […]