December 21, 2020

Top 6 Most Requested Content Types & The Most Shareable Content

Heard the phrase “content is king”? It gets tossed around often and may come off as just another marketing soundbite. But the truth of the matter is content is a valuable resource for brands.  Content […]

December 14, 2020

Gen Zs or Millennials? How to Uncover Your Target Audience

Uncovering your target market is a concept all marketers should understand.  But it’s a complicated matter especially as it pertains to Generation Z versus Millennials. The two youngest generations (except for the little babies in […]

Digital marketing trends to know in 2022

December 14, 2020

6 Digital Marketing Trends That Will Dominate 2022

What new developments are on the horizon for digital marketing in 2022?  In this post, we’ll outline 8 digital marketing trends that B2B marketers need to be on the lookout for this coming year. From […]

content marketing

December 11, 2020

6 Tricks To Optimize Your Content Marketing

Content marketing is something we’re all familiar with even if we don’t recognize it as such. It’s a way of marketing that uses informative, relevant, and consistent content to attract and retain an audience and […]

December 9, 2020

Best PR Campaigns of the Century: ConAgra’s Feeding Children Better

A well-planned PR campaign can have a major impact on a brand and the public. Truly stand-out best PR campaigns, like ConAgra’s Feeding Children Better, can transform a brand long-term, creating lasting results.  In this […]

December 7, 2020

The ‘New Normal’ in E-Commerce and How We Shop

The global COVID-19 pandemic has completely reshaped retail. With 25,000 stores expected to close in the US by 2021, online shopping is continuing to surge. And while retail has undergone a vast model alteration in […]

December 4, 2020

7 Challenges in Getting a PR Campaign to go Viral

Some PR campaigns generate such strong reactions and momentum that they spread like wildfire.  While it’s hard to predict exactly what will go viral, one can gain a solid position for marketing success by being […]

IG Reel

December 2, 2020

How to Get the Most Out of Instagram Reels?

On August 5th, 2020, Instagram announced they released “a new way to create and discover short, entertaining videos”: Instagram Reels.  With a designated Feed on the Explore page, these 15-second videos “offer anyone the chance […]

December 21, 2020

Top 6 Most Requested Content Types & The Most Shareable Content

Heard the phrase “content is king”? It gets tossed around often and may come off as just another marketing soundbite. But the truth of the matter is content is a valuable resource for brands.  Content […]

December 14, 2020

Gen Zs or Millennials? How to Uncover Your Target Audience

Uncovering your target market is a concept all marketers should understand.  But it’s a complicated matter especially as it pertains to Generation Z versus Millennials. The two youngest generations (except for the little babies in […]

December 14, 2020

6 Digital Marketing Trends That Will Dominate 2022

What new developments are on the horizon for digital marketing in 2022?  In this post, we’ll outline 8 digital marketing trends that B2B marketers need to be on the lookout for this coming year. From […]

December 11, 2020

6 Tricks To Optimize Your Content Marketing

Content marketing is something we’re all familiar with even if we don’t recognize it as such. It’s a way of marketing that uses informative, relevant, and consistent content to attract and retain an audience and […]

December 9, 2020

Best PR Campaigns of the Century: ConAgra’s Feeding Children Better

A well-planned PR campaign can have a major impact on a brand and the public. Truly stand-out best PR campaigns, like ConAgra’s Feeding Children Better, can transform a brand long-term, creating lasting results.  In this […]

December 7, 2020

The ‘New Normal’ in E-Commerce and How We Shop

The global COVID-19 pandemic has completely reshaped retail. With 25,000 stores expected to close in the US by 2021, online shopping is continuing to surge. And while retail has undergone a vast model alteration in […]

December 4, 2020

7 Challenges in Getting a PR Campaign to go Viral

Some PR campaigns generate such strong reactions and momentum that they spread like wildfire.  While it’s hard to predict exactly what will go viral, one can gain a solid position for marketing success by being […]

December 2, 2020

How to Get the Most Out of Instagram Reels?

On August 5th, 2020, Instagram announced they released “a new way to create and discover short, entertaining videos”: Instagram Reels.  With a designated Feed on the Explore page, these 15-second videos “offer anyone the chance […]

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