August 15, 2016
It’s just a simple fact: Facebook is a pay-to-play marketing platform today. But in spite of all the griping and groaning marketers did when it first became clear that free Facebook marketing was a thing […]
August 14, 2016
Here at Zen Media, we often get questions from businesses about online marketing, and we do our utmost to answer every one. But it occurred to us recently that it might be helpful for us […]
Here’s the thing, you guys. Every business is different, and the internet marketing strategies that work for one company may not suit the goals of another, and vice versa. (That’s why it can be a […]
The travel industry has perhaps the greatest potential to grow and market online. Sadly, most hotels and resorts treat online marketing very much like they do traditional marketing – they setup a brochure website, and […]
From years of executing SEO and SEM campaigns, I am now more than ever seeing the parallels of social media and SEO/SEM as well as how they all work together. Ten years ago, business […]
Every business—restaurants, doctors, law firms, dry cleaners and other brick (click) and mortar businesses —wins and loses new customers every day before the potential customer even sets foot out the door. Their decision to do […]
July 29, 2016
How many emails do you get each week, on average, with subject lines promising the ultimate secret to getting massive amounts of blog traffic? If you’ll just sign up for their exclusive course, or buy […]
July 25, 2016
Here at Zen Media, we’ve long been advocates of the power of video in marketing, both for our clients and ourselves. Our CEO, Shama Hyder, has hosted an online marketing show called ShamaTV for years, […]
July 21, 2016
Coca-Cola. It’s such a ubiquitous brand, across the globe, that “Coke” has replaced the word “soda” in many parts of the country. When you have a cold, you reach for the Kleenex. If you get […]
July 13, 2016
When it comes to social media marketing, some channels are more intuitive than others. Facebook, for example, is so commonly used that just about everyone has at least a basic understanding of how they might […]
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