Blog

Categories

Aug 29, 2022
Public Relations

How PR Shortens the Sales Cycle

The most effective strategy to shorten the sales cycle is public relations. PR is key to shortening that cycle because it helps brands build awareness, credibility, and share of voice.

Aug 25, 2022
Social Media Marketing

How B2B Companies Can Capitalize On Social Media Marketing Trends

Aug 25, 2022
Digital Marketing

6 Cost-Effective Marketing Strategies to Help Recession-Proof Your Brand

here are plenty of cost-effective ways to market your brand and drive sales through every economic cycle. Here are six marketing strategies that will help you recession-proof your brand.

Aug 24, 2022
Digital Marketing

The True Cost of PR and Marketing: Agency VS In-House Financial Breakdown With Infographics

When it comes to hiring for marketing and PR, there’s a big disconnect between what marketing and PR teams are worth and what brands are willing to spend.

Aug 24, 2022
Digital Marketing

How To Market Your B2B to Gen Z: The Ultimate Guide

Aug 19, 2022
Digital Marketing

The Pros and Cons of AI in Marketing

AI marketing is on its way to shaping how future generations engage with brands. Are we ready? Here are some pros and cons to consider.

Learn from the best

Get actionable insights and ideas from the world's top b2b brands every Friday.

Learn how to reach new audiences, showcase your brand’s
expertise, retain clients, and boost overall sales.