March 9, 2012

Social Media Lessons from the Kony 2012 Campaign

If you have accessed the Internet in the past 48 hours, or potentially even if you’ve turned on your TV or radio, you’ve probably heard about the Kony 2012 social media campaign. If you haven’t […]

March 6, 2012

How Many Hours Do You Spend on YouTube?

Pop quiz: how much online video do Americans watch every month? No, “a whole lot” is not an acceptable answer. According to a recent report, 181 million American Internet users watched almost 40 billion videos […]

February 21, 2012

Social Media Marketing for Colleges and Universities

It makes sense that colleges and universities would market themselves on social media – their target demographics can practically tweet in their sleep! Whether you’re trying to connect with prospective students or alumni, online marketing […]

February 17, 2012

Four Useful Tools for the Busy Social Media Marketer

When you’re trying to juggle all the aspects of your online marketing campaign, sometimes you can end up feeling downright swamped. Although we don’t yet live in a world where you can buy a person-sized […]

February 10, 2012

40 Social Media Tips for Nonprofit Organizations

Although social media marketing is just as important for nonprofit organizations as it is for traditional business, some of the tactics are slightly different. Below, we’ve compiled a list of some important social media tips […]

January 31, 2012

Social Media Guidelines for Law Firms and Lawyers

You’re in the legal field, so social media marketing doesn’t apply to you. Right? Absolutely wrong. You may be a lawyer or a law firm, but you’re still a business. If social media is where […]

January 27, 2012

How Do I Get People to Watch My YouTube Video?

Let me guess: your company uploaded a YouTube video a few months ago, and you’re still stuck around 100 views or so. You’re not alone – more than half of all YouTube videos will be […]

January 24, 2012

Don’t Call People Names on Yelp and Other Tips

“Zen Media!” you say, “Someone said something rude and awful about my business on the Internet! What do I do about this?” From Yelp to Google Places and many sites in between, consumers now have […]

March 9, 2012

Social Media Lessons from the Kony 2012 Campaign

If you have accessed the Internet in the past 48 hours, or potentially even if you’ve turned on your TV or radio, you’ve probably heard about the Kony 2012 social media campaign. If you haven’t […]

March 6, 2012

How Many Hours Do You Spend on YouTube?

Pop quiz: how much online video do Americans watch every month? No, “a whole lot” is not an acceptable answer. According to a recent report, 181 million American Internet users watched almost 40 billion videos […]

February 21, 2012

Social Media Marketing for Colleges and Universities

It makes sense that colleges and universities would market themselves on social media – their target demographics can practically tweet in their sleep! Whether you’re trying to connect with prospective students or alumni, online marketing […]

February 17, 2012

Four Useful Tools for the Busy Social Media Marketer

When you’re trying to juggle all the aspects of your online marketing campaign, sometimes you can end up feeling downright swamped. Although we don’t yet live in a world where you can buy a person-sized […]

February 10, 2012

40 Social Media Tips for Nonprofit Organizations

Although social media marketing is just as important for nonprofit organizations as it is for traditional business, some of the tactics are slightly different. Below, we’ve compiled a list of some important social media tips […]

January 31, 2012

Social Media Guidelines for Law Firms and Lawyers

You’re in the legal field, so social media marketing doesn’t apply to you. Right? Absolutely wrong. You may be a lawyer or a law firm, but you’re still a business. If social media is where […]

January 27, 2012

How Do I Get People to Watch My YouTube Video?

Let me guess: your company uploaded a YouTube video a few months ago, and you’re still stuck around 100 views or so. You’re not alone – more than half of all YouTube videos will be […]

January 24, 2012

Don’t Call People Names on Yelp and Other Tips

“Zen Media!” you say, “Someone said something rude and awful about my business on the Internet! What do I do about this?” From Yelp to Google Places and many sites in between, consumers now have […]

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