26 Tips for Using Web Analytics to Guide Your Online Marketing Strategy

October 15, 2013

Having a strategy in place when diving into the world of online marketing is totally, completely, no-questions-asked, abso-tootley posi-lutely essential. Think about it. Without a specific plan to follow, or quantifiable goals to work towards, […]

Creating Content That Converts Is Just Like Dating…No, Really!

October 9, 2013

You know how awkward that first date can be? Especially when it’s with someone who spends the entire evening talking about themselves, going on and on about how great they are, their amazing accomplishments, and […]

13 Essential Email Marketing Tips

October 8, 2013

“What?! Don’t tell me you’re still focusing any effort on email marketing! It’s 2013, for heaven’s sake! We’ve got much more exciting things, like Twitter and SEO and blogging, to focus our marketing attentions on! […]

5 Tips for Creating a Landing Page That Converts

September 24, 2013

How many times have you clicked on a link in a marketing email or social media post, only to be brought to the homepage of the company’s website? Did you take the time to click […]

Your Ultimate Guide to B2B Internet Marketing Part 3: Three Vital Email Marketing Tips

September 4, 2013

In today’s installment of our five part series on B2B internet marketing, we’ll be discussing email marketing. We’ve already gone over business to business social media marketing and content marketing in our previous blog posts, […]

Will Gmail’s New Tabs Feature Impact Your Email Marketing Campaign?

July 25, 2013

Google’s online email service, Gmail, has slowly but surely become one of the most popular email platforms across the web. And with constant updates and integration with the company’s other much coveted services―Drive, Google +, […]

The Top 3 Ways to Be Crowned “The Queen of Social Media” by Inc. Magazine

June 4, 2013

Last week, the team here at The Zen Media Group was thrilled to receive word that company CEO Shama Kabani is included in Inc. Magazine’s elite list of ’30 Under 30′ young entrepreneurs for 2013. […]

Does your PR Agency Know How to Connect?

May 15, 2013

“We need more people talking about us!” As a CMO, or PR director, how many times has someone at the top come to you and said those exact words? Did you immediately start to feel […]

Zen Media is looking for super awesome interns

May 11, 2013

The Zen Media Group, an award-winning digital marketing and PR company based in Dallas, is looking for talented go-getters interested in gaining valuable, first-hand experience working with a top digital agency. Check out our full […]

Overhaul Your Email Marketing Campaign This Fall

September 13, 2012

Tips for bringing a fresh new look to email marketing during autumn. Fall is often thought of as a season for change. Each September, kids across the country head back to school for a fresh […]

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