Nixplay

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client name
Nixplay
website
services
digital PR, social media, paid ads

The challenge

Nixplay, a Hong Kong-based company, needed a comprehensive digital strategy to take its cloud wifi-based frame from being an innovative and well-liked product to becoming a trusted household name. The Nixplay team knew their product had been painstakingly perfected and wanted to become leaders in their industry.

That’s where we came in.

The strategy

Through the use of digital PR, captivating and creative design assets, conversion optimization, and social media management, we solidified Nixplay’s status as the go-to brand for digital frames, while linking its brand identity closely with the treasured connections shared by close friends and family.

The results

With our thorough and targeted approach, we delivered a 75% uptick in sales, a 20% increase in conversions, and 100s of blog post shares. Pitching Nixplay as the perfect gift, we also tripled sales during the holiday season.

We think that’s an accomplishment worth framing.

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Averaged 9.57M unique visitors per month, 235 social media shares, and more than 36K journalist views and 12 targeted […]
Secured 600 press release pickups and earned 31.4k estimated views and an audience reach of 103M. […]
Gained over 1,300 new followers and 160k impressions and engagement across Facebook, Instagram, LinkedIn, and Twitter […]

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