In this post, we’ll dive into personalized data: what it is, how to get it (especially now that third-party cookies are being phased out), and how it can increase your B2B brand’s sales.  Most B2B […]

Good PR and successful marketing strategy rely on relevance, so we’re bringing you a roundup of relevant blogs, posts and talks to stay on top of what’s going on in the industry. On the radar in the […]

Good PR and successful marketing strategy rely on relevance, so we’re bringing you a roundup of relevant blogs, posts and talks to stay on top of what’s going on in the industry. This week in […]

Software as a Service, often referred to as SaaS, is booming. Ubersuggest found that the term “SaaS companies” receives approximately 3,600 online searches every month.  This means that now more than ever it’s important for […]

The majority of search engine users are inclined to click on one of the top five items appearing on the search engine results page. That’s a sobering thought. You can be the best at what […]

Did you know that YouTube is now the world’s second largest search engine? It’s not just a place to hold your videos, although many brands still treat YouTube that way. In a sense, your YouTube […]

Here at Zen Media, members of our team are always aware of the search marketing behind a campaign. Whenever we do work for a client, each team—social, content, and client relations—knows about search marketing and […]

April 21st is a day that most would categorize as “springtime.” But for most marketing moguls and website gurus, April 21, 2015 is being called “Mobilegeddon.” Don’t worry, it doesn’t mean that the world is […]