Facebook Marketing Hacks: Virtual Events Bypass Recent Changes

January 16, 2014

Facebook’s recent algorithm changes have many businesses and marketers asking themselves if they should focus their social media marketing efforts elsewhere. But just because things are changing doesn’t mean that there aren’t still ways to […]

What Is High-Quality Content?

January 8, 2014

With the recent changes to Facebook’s algorithm, many businesses are asking themselves how they can tweak their current online marketing strategies in order to stay in news feeds and on consumers’ minds. One of the […]

How To Achieve Facebook Marketing Success In Spite Of The Changes

January 3, 2014

Well, it’s a new year, and it looks like 2014 may just be ushering in a new era in Facebook marketing, as well. Businesses – and marketers – everywhere are panicking about the changes Facebook […]

17 Ways To Integrate Email Marketing With Social Media Marketing

December 20, 2013

On its own, email marketing is one of the most effective tools for driving conversions. Polls have shown again and again that customers prefer to receive sales messages via email, as opposed to any other […]

Facebook Voice Messages: A New Way To Increase Customer Loyalty

December 18, 2013

Connecting with customers on a personal level is a vital element of any online marketing strategy. From curating segmented email lists tailored to customers’ interests, to engaging fans directly on social media, connections and relationships […]

18 Insanely Successful Facebook Marketing Tips

December 11, 2013

How much time do you spend on your Facebook marketing efforts? Are you stuck in a rut, posting the same types of updates over and over again, without even paying attention to audience engagement? Do […]

23 Ways To Use Hashtags in Your Social Media Marketing Strategy

December 6, 2013

Hashtags are one of those things that just about everyone has a strong opinion about, whether positive or negative. There are people who fill each and every post with so many hashtags that their messages […]

30 Facebook Posts That Drive Engagement

November 8, 2013

It’s a problem that just about every business with a Facebook fan page faces at one point or another – what to post to get people to engage. Remember, social media marketing is not supposed […]

7 Tips for Making Your Company’s Facebook Page Stand Out

October 18, 2013

You spend a lot of time and money making sure that your company’s website is just right, don’t you? The design, the logo, the content…  Everything about it needs to project the spirit of your […]

EdgeRank is Dead! Long Live EdgeRank! Changes at Facebook

August 13, 2013

When the king or queen of England dies, the official announcement is made in a way that reassures people of the continuity of the monarchy: “The king is dead! Long live the king!” In other […]

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