Public Relations for Financial Services

Financial services are crucial to the functioning economy. From money management to investment banking to capital management, the financial services industry is ripe with interesting stories, brilliant leaders, and innovative businesses. Many institutions struggle to reach their target audience with a clear value proposition because they get caught up in messaging, technical terms, and overly complicated strategies. We know how to make it easier.


Telling your story

The key to marketing for B2B financial services companies is to create engaging stories, clear messages, and unique experiences—precisely what we do. We leverage all parts of our Mixed Marketing Model to increase sales and demand generation for our clients. Our campaigns have gone viral and attracted the attention of famous financial personalities because we take a comprehensive approach to the financial sector.

We combine our proactive PR strategy with tried-and-true marketing initiatives like SEO strategy, social media, and paid advertisements ensures consumers are aware of your brand. They see an average 96.2% increase in demand generation and a 63% increase in sales when working with us.


PR for Financial Services Companies

We leverage traditional PR strategies like pitching and press releases with digitally-driven initiatives like podcast appearances, fireside chats, and thought leadership. Our multifaceted approach helps our clients get the most impact from their PR campaigns.

Content Marketing for Financial Services Companies

Our full-service content marketing team supports our clients with ghostwriting services, social media copywriting, and even web copy. Our team uses critical SEO and marketing strategy to ensure that your content reaches your target audience.

Social Media Strategy for Financial Institutions

Engage with customers, woo prospects, and promote your brand message through social media. Our team supports your brand by crafting comprehensive social media strategies that include design, copy, influencer campaigns, and community management.

case studies

Allegiance Capital is a premier private investment bank specializing in mergers and acquisitions for privately held middle market companies. […]
Chase for Business wanted to position itself as a “wingman” for small business owners (SBOs). Chase knew that the […]

Working with the team at Zen Media felt like a true partnership in every sense of the word. Each project was met with enthusiasm, care and extreme attention to detail. We saw direct positive impact from our efforts together and the team continuously went above and beyond to drive the best possible outcomes for us. I look forward to collaborating with Zen again in the future!

Stacy Woloschuk,

VP, Customer and Partner Experience, Brim Financial

Let’s talk.

If you want communications, there are hundreds of firms.

If you want communications that actually yield revenue results, you are in the right place.