Business to Small Business Marketing
Small businesses (defined as businesses with fewer than 500 employees) account for 99.7% of all business in the U.S. In other words, small business is big business.
Having worked with both Forbes and Chase to engage and mobilize small business owners, we know that small business owners have unique needs.
They’re driven, busy and tenacious. They’re looking for value and simplicity. Marketing to, engaging, and developing long term relationships with them means meeting them where they are. It means positioning your brand as both a resource and cheerleader for theirs.
We’ll help you craft the perfect value proposition to capture a small business’ (or their trusted advisor’s) attention, and create a customer journey that’s personalized, yet scalable.
We’ll also work closely with your sales team to ensure that the marketing funnel we’re building is effectively converting, and identify areas where we can optimize.
Regardless of your industry, we can help turn your small business base into a bonafide fan base.