The concept of virtual reality is nothing new.  From the panoramic 360-degree paintings of the nineteenth century to early stereoscopes and viewmasters, the concept of making viewers feel like they’re a part of a manufactured […]

CMOs already face multiple challenges that are unique to their position, and with the incredible  twists and turns we’ve all been experiencing this year,CMOs have been thrust into a totally new world—one where the old […]

AI has disrupted nearly every aspect of business, and marketing is no stranger to it. According to a report from Blueshift that analyzed 3.8 billion marketing interactions, AI-powered marketing campaigns achieve 3x the revenue, relative […]

Even before the world locked down as a result of the Covid-19 pandemic, banks and other investors had their eyes on the intriguing FinTech sector. Since the origin of the ATM, technology has been transforming […]

The events of 2020 (so far) have left an indelible mark on all aspects of society. No matter your industry or vocation, the effects of COVID-19 on the international economy have made this a challenging […]

Digital equity is the assurance that everyone not only has access to the information and technology they need to fully participate in society, but it also entails ensuring that everyone has access to sufficient connection […]

Marketing departments are vital to their organizations. They’re responsible for a huge range of functions: brand management, marketing communications (including advertising, promotions and public relations), market research, product marketing, distribution channel management, pricing, and even […]

For many SaaS brands, running Facebook ads is an essential strategy for growing their user base. After all, with more than two billion users, Facebook is the most popular social media platform today, which means […]