4 Tips for Social Media Marketing Targeting College Students

July 8, 2014

Today we’re excited to have the opportunity to share a blog post written by one of Zen Media’s content marketing interns, Kaitlin Bain. Kaitlin is a journalism student at Texas Tech University. In this article, she […]

MZ Weekly News Round-Up: Changes to Google Authorship & A New Way to Re-Tweet

June 27, 2014

SEO: Google is bringing about some serious change to authorship in its search results. Previously, underneath the URL of a result, Google would show the name of the author, the author’s profile photo, and his […]

MZ Weekly News Round-Up: Amazon’s Fire Phone, Updated Google AdWords Policies

June 20, 2014

SEO: Google AdWords will be receiving an update to its Policy Center in September, with the search engine claiming that policies will be streamlined to provide more transparency into why they exist and what advertisers […]

MZ Weekly News Round-Up: Facebook Ad Profiles and TweetDeck’s Security Flaw

June 13, 2014

SEO: Bing’s Ad team is rolling out a new, much-requested feature: auto-tagging for ad destination URLs. When UTM tags are added to destination URLs on ads, the performance metrics will flow into Google Analytics. Auto-tagging […]

MZ Weekly News Round-Up: Twitter’s Financial Renaissance and Apple’s Smart House

May 30, 2014

SEO: In what’s turned out to be a piece of non-news, a Google spokesperson has recently refuted speculation about updates to the Penguin algorithm by confirming that the search engine is not currently working on […]

MZ Weekly News Round-Up: Project Ara and Nearby Friends

April 18, 2014

SEO: The head of Google’s search spam team addressed the biggest myths he sees today in the SEO industry. The most notable myth, apparently, is that people believe Google makes changes to search results solely […]

Happy Birthday Twitter! Looking Back At Our Employees’ First Tweets

March 21, 2014

In honor of Twitter’s 8th birthday today, March 21st, 2014, the popular social media company is getting just a little bit nostalgic. While Twitter itself may spending it’s birthday looking back at all of the […]

17 Ways To Integrate Email Marketing With Social Media Marketing

December 20, 2013

On its own, email marketing is one of the most effective tools for driving conversions. Polls have shown again and again that customers prefer to receive sales messages via email, as opposed to any other […]

23 Ways To Use Hashtags in Your Social Media Marketing Strategy

December 6, 2013

Hashtags are one of those things that just about everyone has a strong opinion about, whether positive or negative. There are people who fill each and every post with so many hashtags that their messages […]

Adding Vine Video Sharing To Your Twitter Marketing Strategy

November 14, 2013

Looking for a way to add some pizzazz to your Twitter marketing strategy? Want to delight your followers with a fun and unique way of conveying your message? Thinking of using the Vine video sharing […]

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