Best Super Bowl Commercial – Based On Google SERP!

January 30, 2014

Well, folks, it’s here. The only time of year when people across America actually want to watch commercials. So much so, in fact, that they’ll search for them online, share them with their friends, and […]

Is Guest Blogging Still Worth It?

January 21, 2014

In spite of the fact that Google’s Matt Cutts is such an esteemed figure as to have been immortalized in verse by online marketers (or maybe because of it?), yesterday he threw yet another SEO […]

An Online Marketing Firm’s Night Before Christmas

December 23, 2013

‘Twas the night before Christmas, when all through the biz Not an SEO was stirring – not even that new girl, Liz. The keywords were placed on clients’ websites with care, In hopes that tons […]

Black Hat or White Hat SEO: Which One Are You?

December 4, 2013

At its most basic level, every aspect of online marketing is about providing value for consumers. Websites need to be user-friendly and findable. Content needs to be truly useful and accessible. Social media needs to […]

Giving Thanks: Your Holiday Social Media Marketing Strategy

November 20, 2013

Ah, Thanksgiving. A time for turkey and stuffing, family and friends, cold weather and football. But in the midst of all the fun, don’t forget to give thanks to a group of people without whom […]

25 Signs It’s Time To Outsource Your Online Marketing to an Agency

October 29, 2013

You know, we here at Zen Media totally celebrate the entrepreneurial mindset – regardless of your company size. We understand the passion you feel for what you do. The buzz of excitement that keeps you […]

26 Tips for Using Web Analytics to Guide Your Online Marketing Strategy

October 15, 2013

Having a strategy in place when diving into the world of online marketing is totally, completely, no-questions-asked, abso-tootley posi-lutely essential. Think about it. Without a specific plan to follow, or quantifiable goals to work towards, […]

Title Tags, Description Meta Tags, and Keywords Meta Tags, Oh My!

October 5, 2013

Does the mere word “meta” make your blood pressure go up? Does the sight of those little HTML brackets make you want to run away screaming? Are you internet savvy, but not that internet savvy? […]

SEO and Keywords: How to Optimize Your Content Using Keywords

October 1, 2013

Oh, those pesky SEO keywords. Everybody talks about them: “They’re absolutely essential!” “But don’t overuse them!” “Put them here!” “No, put them there!” “Use them this way!” “No, use them that way!” Is it any […]

10 Reasons Why Content Writers Should Claim Their Google Authorship Markup

September 20, 2013

The times, they are a-changin’. But you knew that, right? The days of Google’s algorithm rewarding wimpy content just because of the links it contained are long gone. People who actually write decent content – […]


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