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shAMA: Ask Me Anything: How to Land Epic Guest Post Opportunities & Is Marketing a Deal Breaker?

November 13, 2015

In this week’s shAMA: Ask Me Anything, Shama answers Ulyses’ question about how to land guest post opportunities, and talks about whether marketing can make the difference between two equally solid brands. The Coke versus Pepsi […]

Shama TV: Is Social Media Fake?

November 10, 2015

Another week, another Shama TV post! This week, Shama discusses the recent controversy of Australian Instagram model Essena O’Neil, who’s come out strongly against social media after amassing more than half a million followers on […]

shAMA: Ask Me Anything – How to Get Media Attention and Respond to Skeptics

October 30, 2015

The next episode of shAMA: Ask Me Anything is here! In this episode, Shama talks about how to earn more media attention and respond to skeptics who think marketing is just hyping products that don’t deserve […]

Shama TV is Back!

October 27, 2015

If you follow Zen Media’s fearless leader, Shama Hyder, on Instagram, Twitter, or LinkedIn, you know that she never stops learning from others and sharing what she knows. One week she’s in Philadelphia for the […]

Our Top 5 Ways to Use Remarketing to Increase Your ROI

October 13, 2015

It’s hardly news that our digital experience is getting more personalized every day. Open Netflix, and you see movies recommended specifically for you (my recommended list recently got it completely right with The Wedding Singer, […]

How to Use Quora to Help Your Business

September 18, 2015

Websites that allow you to pose questions to the internet at large have to be one of the both best and worst things web developers have given us. You can post the silliest, most random question—“What should I have for dinner tonight?”—and you’re bound to get a slew of answers, plus start an argument about the advantages of pizza with mushrooms versus pizza with spinach.

Finishing Strong: Digital Marketing for the Fourth Quarter

September 11, 2015

It’s official: summer is coming to an end. It doesn’t exactly feel like it from my house in Texas, but the calendar doesn’t lie. My Facebook feed has switched from being filled with skinny girls in bikinis frolicking on beaches to little ones posing on their porches for the first day of school. Stores are stocked up with school supplies instead of sunscreen. Yes, summer is ending. Summer can be rough on digital marketing efforts.

Marketing to Millennials: An INBOUND Presentation

Our CEO, Shama Hyder, spoke today at INBOUND 2015 – Hubspot’s largest conference with over 15,000 people attending. She spoke on how to market to millennials – AKA the future of the workforce. Here are…

WTF Millennials: Tips for #ModernMarketing

July 14, 2015

Generations are extremely broad—they homogenize vastly different people, values, interests, experiences based on having a birthday that falls within a 15 year range. Yup, not every Millennial is a mustachioed, plaid-wearing, PBR-drinking hipster—just like every Baby Boomer isn’t a crochety budget hunter who doesn’t know how to use a computer. Shocking, we know. People like to think of themselves as individuals, not as demographics.

Breaking Silos: The Real Secret to Online Marketing Success

June 1, 2015

Here at Zen Media, we operate in our virtual offices all over the United States, and all over the world. Not being in an office space is great. There’s no one standing over our shoulder […]

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