5 Strategies for Rocking Social Media at a Live Event

July 31, 2013

So you’re at a conference, gaining wisdom from the pros in your industry. Or maybe you’re one of those pros yourself, sharing your years of experience, or your new and innovative ideas, in speeches and […]

It’s a Boy! 5 Tips for Newsjacking the Royal Birth

July 23, 2013

Feel a strange urge to flavor your speech with a British accent today, guvnah? Any plans for fish and chips for dinner tonight? Or how about a pint of ale at your local British pub? […]

How To Make Your Online Marketing Campaign Explode Like a Red Hot YA Fiction Series (We’re Looking at You, Twilight!)

July 19, 2013

Okay, guys, admit it. Here you are, an adult – a grown-up, fully immersed in the world of reality and responsibility. You read every publication related to your industry. You read all the latest business […]

Downton Abbey Meets LinkedIn: 10 Etiquette Tips for Networking and Teatime

July 17, 2013

Oh, don’t you wish you could step back in time and live in the world of Downton Abbey, just for a little while? The sumptuous clothes, the breath-taking estates, the elegant dinners… It’s all so […]

I Can Has Memes in My Online Marketing Strategy?

July 10, 2013

Memes are taking over the world. Seriously. You’ve seen those little pictures with funny captions on your Facebook feed, right? Memes are everywhere. People create them to make political statements, to crack up their buddies, […]

So Bad You Can’t Look Away: How You Should Definitely NOT Respond to Negative Customer Reviews and Comments

July 9, 2013

Remember that restaurant featured on Kitchen Nightmares a while back? The one whose owners absolutely blasted anyone who dared to give their food or service a thumbs-down online? Calling them names, threatening legal action, filling […]

How Valuable Is A Facebook Like For Your Brand?

July 1, 2013

An informative study puts a price tag on Facebook likes for big business brands. As a company or business that utilizes Facebook as a tool to connect with our audience and build our professional brand, […]

The Importance of Connecting With Your Audience in Marketing

June 12, 2013

Why is connecting to your audience important? One of the most important aspects of marketing is to connect to the target audience. Connecting to the target audience is vital for any business or organization, particularly […]

Since You Probably Won’t be Able to Afford Facebook Video Ads…

May 24, 2013

We don’t have a lot of details at this point, but we’re anticipating that this summer Facebook will roll out video ads — 15 second ads that reportedly will autoplay and mute by default, allowing […]

Does your PR Agency Know How to Connect?

May 15, 2013

“We need more people talking about us!” As a CMO, or PR director, how many times has someone at the top come to you and said those exact words? Did you immediately start to feel […]

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