Blog Action Day – 3 Simple Business Rituals to Save the Environment

Today is Blog Action Day. Every year one topic is chosen and bloggers around the world are invited to weigh in. This year’s topic is the environment and I want to share with you three simple ways you can help the environment through your daily business rituals!

1) Change those Margins!– Did you know that just by changing your standard margins by half an inch-you can save thousands of trees? There is a grassroots campaign going on right now to convince Microsoft to change their default margins. You can do your share by simply changing your default margins. Not only will your business save paper-you will help the environment! (If you don’t know how to change your margins-go here.)

2) Recycle your Printer Cartridges– Want to help the environment AND feed the poor? Give your printer cartridges to Food for the Poor. They collect used printer cartridges and deliver them to a recycler. The funds they raise helps to feed the poor. Talk about great karma for your business!

3) Plant a Tree- Want to help the environment AND earn free marketing? Offer to plant a tree at a local school or at a home for the elderly. Then write and submit a press release. “Local Business Helps the Environment…and Thinks of our Children!”


She is the founder & CEO of Zen Media. She has been named the “Zen Master of Marketing” by Entrepreneur Magazine and the “Millennial Master of the Universe” by Forbes, Businessweek, and Inc have all recognized her as one of the Top 30 under 30 entrepreneurs in the field of marketing. Shama has built a global audience and is known for helping brands succeed in the digital age. She is a bestselling author, an international keynote speaker, and has been named one of LinkedIn’s Top 10 Voices in Marketing for four years in a row.



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