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Marketing Insights

Top 10 Ways to Use Facebook to Promote your Business for Free

It’s just a simple fact: Facebook is a pay-to-play marketing platform today. But in spite of all the griping and groaning marketers did when it…

WHAT’S YOUR MOMENT?
DAILY VIDEOS TO IGNITE YOUR MOMENTUM

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60 Most Commonly Asked Questions About Digital Marketing – Answered!

Here at Zen Media, we often get questions from businesses about online marketing, and we do our utmost to answer every one. But it occurred…

What is Shadowbanning, and How Do I Know if It’s Happened to Me?

There’s been a lot of talks recently about the Instagram “shadowban” that’s been affecting some users. It may sound like the title of the next…

The 12 Days of Christmas Day 3: The Importance of Email Marketing

It’s day three of the Shama TV 12 Days of Christmas contest! Have you subscribed to the Shama TV channel yet? If you haven’t, make…

The Importance of Connecting With Your Audience in Marketing

Why is connecting to your audience important? One of the most important aspects of marketing is to connect to the target audience. Connecting to the…

The 5 Best Digital Marketing Campaigns of All Time

It’s hard work, nowadays, for a digital marketing campaign to be considered truly iconic. In the early days of the internet, a successful digital marketing…

Zen Media Meets Gary Vee: Overlapping Insights for Building Your Brand

At the recent Chase for Business National Conference in Columbus, Ohio, Zen Media’s own Francisco Martinez, VP of Social Media and Influencer Marketing, was honored…

How to Market a Conference: The Ultimate Guide to Making Your Event a Success

So you’re hosting a conference. You’ve lined up the speakers, scheduled the food trucks, and reserved the hotel block. The agenda is set, with the…

Ten Local Business Review Sites Influencing Your New Customers

Every business—restaurants, doctors, law firms, dry cleaners and other brick (click) and mortar businesses —wins and loses new customers every day before the potential customer…

Stuck in the Middle: Marketing to Generation X

This is the third part of our series Multi-Generational Marketing, where we teach you how to target individuals in the Millennial, X, and Baby Boomer…