Skip to content

BLOG

The 12 Days of Christmas Day 3: The Importance of Email Marketing

It’s day three of the Shama TV 12 Days of Christmas contest! Have you subscribed to the Shama TV channel yet? If you haven’t, make…

The Art of Business Relations:
A B2B Manifesto for the Next Decade

The b2b landscape is changing – fast. Powered by cutting-edge industry research, in this free manifesto, you’ll understand why you should close first, convince later; why inferior competitors win the business; and why alignment beats attention.

Top 10 Ways to Use Facebook to Promote your Business for Free

It’s just a simple fact: Facebook is a pay-to-play marketing platform today. But in spite of all the griping and groaning marketers did when it…

What is Shadowbanning, and How Do I Know if It’s Happened to Me?

There’s been a lot of talks recently about the Instagram “shadowban” that’s been affecting some users. It may sound like the title of the next…

60 Most Commonly Asked Questions About Digital Marketing – Answered!

Here at Zen Media, we often get questions from businesses about online marketing, and we do our utmost to answer every one. But it occurred…

B2B Experiential Marketing in 2020

Even if you’ve jumped on the experiential marketing bandwagon for B2C (and if you haven’t, you should), you still might be skeptical about experiential’s place…

The Importance of Connecting With Your Audience in Marketing

Why is connecting to your audience important? One of the most important aspects of marketing is to connect to the target audience. Connecting to the…

Zen Media Meets Gary Vee: Overlapping Insights for Building Your Brand

At the recent Chase for Business National Conference in Columbus, Ohio, Zen Media’s own Francisco Martinez, VP of Social Media and Influencer Marketing, was honored…

16 Invaluable Guidelines for Managing Your Social Media Comments

Social media. It can really bring out the worst in people, can’t it? From all-out trolls to plain old rude and offensive people, social media…

How to Market a Conference: The Ultimate Guide to Making Your Event a Success

So you’re hosting a conference. You’ve lined up the speakers, scheduled the food trucks, and reserved the hotel block. The agenda is set, with the…

9 Essential Elements of an Effective Blog

So, you want to write the perfect blog post. A blog post that attracts clicks, likes, and shares. A blog post that gets read all…